And with no end to the e-commerce boom in sight, you’ll want to secure the most convenient and affordable shipping options. In other words, choosing your shipping cost structure option is an important step in developing a successful e-commerce shipping strategy. After all, when you know your business shipping costs, you can provide instant shipping quotes at checkout with ease - which is now expected by online shoppers. While it can be tempting to seek out the lowest rates for every individual package, doing so may not be the most economical or efficient practice when considering the full scope of your SMB’s shipping needs.Įstablishing a standard FedEx ® or UPS ® shipping rate structure option will save you valuable time and resources, build trust with your customers and ultimately bring consistency to your shipping strategy. Small and mid-sized businesses (SMBs) need to consider the rate structure that’s right for their shipping needs and budget.
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